Value-Based Pricing

Setting a price from the economic benefit a product delivers relative to the customer’s next best alternative, rather than from cost or competitor prices. It is the approach that produces the interesting answer in a pricing case and the one candidates most often omit.

Where Value-Based Pricing comes up

The Case Types, and How Each One Is SolvedThere are about eight case types and they recur constantly. Recognising which one you are in gives you thirty seconds of structure you did not have to invent.Read the guide — 13 min

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Related Consulting terms

Pyramid Principle Benchmarking Value Creation Plan Bottleneck Commercial Due Diligence Implementation

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Browse the full glossary — 216 finance recruiting and technical terms, in plain English.