Comparable Companies (Comps)

A relative valuation method that values a company using trading multiples of similar public companies, such as EV/EBITDA or P/E. Distinct from precedent transactions, which use multiples paid in past M&A deals.

Why Comparable Companies (Comps) matters in interviews

Comps are the valuation method most used in practice and most casually assembled, so interviewers probe them to see whether you can defend a peer set. The real question is never "what is a comp" — it is "why is this company comparable and that one is not".

How it works in practice

You assemble a set of publicly traded peers with similar business models, size, growth, margins and geography, calculate trading multiples for each (usually EV/EBITDA, EV/EBIT, EV/Revenue and P/E), take the median and quartiles, and apply that range to the target's own metrics.

The median matters more than the mean because a single outlier peer distorts an average badly in small sets. Practitioners typically show minimum, 25th percentile, median, 75th percentile and maximum.

Multiples must be calibrated on a like-for-like basis: calendarised to the same fiscal year end, and using forward figures (NTM or next-fiscal-year) rather than trailing where the sector is growing.

What candidates get wrong

  • Building a peer set on industry classification alone. A high-growth software company and a mature one in the same SIC code are not comparable.
  • Failing to adjust for one-off items in the EBITDA of either the peers or the target.
  • Not being able to explain why comps typically produce lower values than precedent transactions — the answer is the control premium embedded in acquisition prices.

Comparable Companies (Comps): frequently asked questions

Why do comparable companies usually value a business lower than precedent transactions?

Because trading comps reflect the price of a minority stake in the public market, while precedent transactions reflect the price paid for control of a whole company. Acquirers pay a control premium — historically often in the 20-30% range — for the ability to direct the business and to capture synergies.

What makes a good comparable company?

Similarity in the drivers of value rather than in industry label: comparable growth rate, margin profile, capital intensity, end-market exposure, geography and scale. A defensible comps set is usually small and tightly argued rather than large and inclusive.

Go deeper

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