L3VLUP
Technology schedules · in 1 model

Bookings, billings and deferred revenue

Cash before revenue, and the balance in between.

By Surojit Chakraverti, founder of L3VLUP and an investor running a long-short healthcare and technology equities strategy.

On this subject: bookings, billings and deferred revenue.Updated 30 September 2026

Part of technology company financial models, with the models, labs and guides around it.

What it does

Where SaaS cash and SaaS revenue part company. Bookings are contracts signed; billings are invoices raised, with the share of contracts billed annually in advance arriving up to a year before the service; revenue is ARR earned through the quarter. The difference between what has been billed and what has been earned is deferred revenue, a liability that grows with the business and is the reason operating cash can beat operating profit.

Where it lives

The same schedule in each model that carries it, with the rows to open. Open a model in the browser, go to the sheet, and click the lines.

SaaS operating model
  • Assumptions, rows 32–38: Share billed annually in advance, Cost of revenue, % of revenue, Fully loaded cost per AE, quarterly, Marketing and sales support, % of new ARR…
  • Bookings & Billings, row 6: Recognised revenue
  • Bookings & Billings, rows 9–13: Bookings, Renewals due, Billed annually in advance, Billed quarterly…
  • Bookings & Billings, rows 16–21: Opening deferred revenue, Add: billings, Less: recognised revenue, Closing deferred revenue…

What a reviewer looks for

  • Revenue recognised when billed.
  • Deferred revenue allowed to go negative.
  • Billings terms applied to new contracts only, not to renewals.

Learn it, then build it

Vocabulary: Deferred Revenue, ARR (Annual Recurring Revenue).

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